Est�e Lauder | Online Content Assistant - The Est�e Lauder Companies

The Est�e Lauder Companies | Hybrid remote in London

Description : Est�e Lauder | Online Content Assistant. Company : The Est�e Lauder Companies. Location : Hybrid remote in London

POSITION SUMMARY

The Online Content Assistant will play a key role in driving Estée Lauder’s online strategic pillars forward, establishing the brand website as a digital flagship that delivers a best-in-class, hyper-personalised experience aligned with consumer needs.
The core responsibility of the Online Content Assistant is to ensure that all on-site content tied to brand campaigns, product launches, online promotions and other ad-hoc updates is built accurately and published on time.
The successful applicant will be passionate about online content with previous experience in planning and executing creative yet commercial online activations.

WHAT THIS ROLE DOES

  • Reporting directly to the Online Content Manager, the Online Content Assistant will support with implementing the content strategy for the Estée Lauder UK & Ireland website.
  • Close collaboration with both local and global brand stakeholders is required to ensure that consumers visiting the site interact with highly engaging, commercial content that aligns with core business objectives.
  • The Online Content Assistant will own all planned and ad-hoc brand site content publishes (or refreshes) within the CMS in accordance with trading plans, promotional activity, new product launches, key campaigns and innovation updates, ensuring that all are seamlessly executed on time.
  • As the CMS lead within the team, the successful applicant will also be responsible for ensuring that CMS work is executed in an unfailingly optimal manner, taking accessibility, SEO and site performance best practices into account.
  • It too will involve adapting content in the CMS as required in response to real-time evolving trade needs, consumer behaviour on-site, emerging trends and local news.
  • The role will equally call for close partnership with the Global Online Brand Team to localise and launch any new CMS-based functionality including but not limited to modules, site features, gift guides, games and tools.
  • It is also the responsibility of the Online Content Assistant to conduct regular cross-device site walks and to be accountable for either addressing any arising issues directly within the CMS or raising bugs with the Online Production Team to resolve.
  • Outside of CMS responsibilities, the successful applicant will support the Online Content Coordinator with adopting a personalised approach to on-site content, leveraging the capabilities of our third-party optimisation agency to surface divergent, hyper-relevant content to different segments on-site.
  • They too will support the Online Content Coordinator with implementing our brand site SEO strategy, completing daily tasks on our SEO roadmap.
  • The Online Content Assistant may also be required to assist on brand site photo shoots as well as providing administrative support in preparation for and following the event.
  • The successful candidate will also be responsible for conducting competitor analysis on a monthly basis and compiling this in an easily digestible report which they will present to the immediate team.
  • Finally, the Online Content Assistant will provide administrative support as required to the wider Estée Lauder Online Team.

Qualifications


WHAT YOU WILL NEED TO BE SUCCESFUL IN THIS ROLE

The successful candidate will have:

  • A positive outlook and a can-do attitude
  • Supreme time management and organisational skills
  • Confidence operating in a fast-paced environment
  • Excellent attention to detail
  • Strong communication skills
  • The ability to build collaborative relationships
  • A passion for online content
  • A keen interest in the beauty industry
  • A strong understanding of ecommerce
  • Proficiency in Outlook, Excel and PowerPoint
  • Previous experience working within online content, ecommerce and/or marketing

The following attributes would be considered a bonus:

  • Previous experience working within the beauty industry
  • Previous experience using a Content Management System
  • Copywriting skills
  • Photoshop experience


Compensation and Benefits

  • Hybrid Working (2 days WFH, 3 days office based)
  • Generous Bonus Opportunity that usually performs ahead of target
  • 25 Days Annual Leave (exc. Bank Holidays) that increases with length of service up to 29 days.
  • 1 additional day of Annual Leave to celebrate your birthday
  • Holiday Purchase scheme that enables you to get five additional days
  • Summer Fridays for five months of the year
  • Market leading Family Leave provisions
  • Generous Staff Discount & Credit
  • Benefits platform with exclusive discounts and offers
  • Mental Health Wellbeing Provisions (Unmind App and Employee Assistant Programme)

Job: Online / E-Commerce
Primary Location: GB-ENG-London
Job Type: Standard
Schedule: Full-time
Shift: 1st (Day) Shift
Job Number: 2316146

Estee Lauder Companies is an equal opportunities employer. We positively encourage applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.